International Perspectives in Publishing - Oxford Publishing Society
2021 International Perspectives
An online panel discussion
Tuesday 12 October, 6—7pm (UK)
'The UK publishing industry has a turnover of £6bn, with export income accounting for almost 60% of revenues. The UK is the largest exporter of books in the world.’
Publishers Association (UK)
UK publishers have always operated with an export mindset. Understanding international markets is critical to make a success of publishing operations: commissioning the right content, rights allocation, distribution, and marketing and selling the right products to the right customers.
Focussing on three geographic areas – Europe, China and the Middle East – our panel will talk through the distinct qualities of their landscapes, from their experiences of operating in these areas. Analysing: What are their market sizes? What is distinct about their regional, ‘indigenous’ publishing? Who are the competitors? What are their unique strengths, weaknesses, and opportunities? How are publishers innovating in those regions?
Speakers:
Anne Bergman
Director, Federation of European Publishers
After her master in medieval history from Brussels Free University, Anne diversified her interests by graduating also in public relations before starting as a free-lance in agencies as well as working as a journalist. She joined the Federation of European Publishers in 1990, and soon after, she went back to university’s benches to study law and in particular copyright law both at her Alma Mater and at King’s College. Since 2004, she is the Director of the FEP.
Alex Robinson
Vice President & Commercial Lead: UK, Europe, & Middle East, Taylor & Francis
As VP for the UK, Europe, and the Middle East, I work across all products and services at Taylor & Francis regardless of format – including print and e-Books, journals, digital resources, and our broad range of Open Access offerings. I focus on ensuring that these products and services continue to meet the evolving needs of our academic and professional customers across the region.
Alicia Liu
Alicia is the Founder and Managing Director of Singing Grass.
Alicia is the Founder and Managing Director of Singing Grass, a business consultancy advising on access and development strategies for the Chinese market. Alicia has worked in Beijing, Shanghai, Hong Kong, New York and London, and has provided consultancy advice on China in numerous capacities. She has been a senior advisor to major international cultural and entertainment corporations including the London Book Fair, Beijing International Book Fair, BBC Studios, LEGO Group, Phoenix Publishing and Media Group and Hachette Children's Group.
Singing Grass is a business consultancy advising on access and development strategies for the Chinese market. SG provides in-depth research and insight, advises on business strategy and local partnerships, and manages PR and networking strategies for brands to maximise their potential in China.
To attend please register here
