Singing Grass is a business consultancy advising on access and development strategies for the Chinese market. We develop bespoke programmes for clients in the arts, lifestyle, cultural and luxury retail sectors to connect them to their markets.
In China, a feminist revivial is reshaping the literary landscape, led not by menifestos, but but memoirs, essays and literary classics being rediscovered and reinterpreted by a new generation. Ahead of Beijing International Book Fair, Alicia Liu of Singing Grass examines some striking publishing success stories in China
Singing Grass recently curated a series of UK–Ireland Academic Publishers networking and collaboration events as part of a long-term initiative supporting Chinese academic publishing delegations since 2024.
As part of our ongoing work to champion Chinese literature on the global stage, Singing Grass curated a landmark event at this year’s London Book Fair featuring Liu Zhenyun, celebrated author and Reading Ambassador for Beijing International Book Fair.
In 2024, the top 1% of books accounted for 57% of total list price sales in China's children's book market.
At Bolonga Book Plus in the heart of Italy, we explored the art of publishing and the beauty of curating a list for the perfect bookshelf, in a great conversation on stage with Tom Walker (The Folio Society), Sara sarin (Camelozampa), Christopher MacLehose (MacLehose Press), Yuan Nan (Phoenix Publishing), and our founder Alicia Liu (Sing Grass) with Jacks Thomas (Guest Director, Bologna Book Plus)
During this year’s London Book Fair, Singing Grass founder Alicia Liu was invited by China Daily to share her perspective on the growing visibility and influence of Chinese books in the UK market. As global reading habits shift—shaped by the rise of audiobooks, BookTok, and streaming-inspired book trends—Chinese literature is carving out a space in the Western reading imagination.
Singing Grass founder Alicia Liu was invited to give a guest lecture for MA in Publishing students at City, University of London about the dynamic and evolving Chinese publishing market.
