Singing Grass is a business consultancy advising on access and development strategies for the Chinese market. We develop bespoke programmes for clients in the arts, lifestyle, cultural and luxury retail sectors to connect them to their markets.
All tagged International Negotiations
With Covid curbs fading, China is set for a resumption in consumer consumption. In an exclusive interview with China in Publishing, our CEO @AliciaLiu reflected on her ten years in the industry working in China and the UK, offering her insights on how international collaborations can break down geographical barriers due to the travel restrictions.
Singing Grass CEO Alicia Liu hosted the first international webinar on “The Power of Storytelling", as part of the Beijing International Book Fair Insights Masterclass 2020 online series. This is the second part of our two part snapshots of the Masterclass and focuses on the Commercial Challenges associated with bringing brands and stories into China.
